Thursday, 6 October 2011

MARKET RESEARCH QUESTIONNAIRE

I used a questionnaire that was distributed to people around the college too find out about what by target audience would be and what they would prefer in terms of factors of my magazine.

The questions were the following...(I will include the most popular answer)

Age
16
Male/Female?
Female
How much would you pay on average for a music magazine?
£1.50
What's your favourite part of the magazine?( (interviews/competitions/pictures etc.)
Pictures
Anything you specifically dislike about magazines in general?
When there's too much writing/ advertisements
Which magazines do you buy regularly?
more! and LOOK
Why these magazines? Please can you be specific about what is contained in these magazines that you like?
Because they include brand new gossip that's exclusive and they always have plenty of pictures.
What would influence you to buy a different magazine?
If it had an eye-catching front cover/ a familiar/attractive celebrity on the front.
What types of stories would you take the time to read within the magazine?
Exclusive news and any interesting up and coming artists.
Do you prefer a weekly or monthly magazine?
12 said weekly, 3 said monthly.

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